"I [recently] stumbled across some tweets by @Ashoka wondering if Lean Startup was most often applied to technology startups and whether it worked for social entrepreneurship. It’s not the first time I’ve heard social entrepreneurs or non-traditional tech entrepreneurs question the applicability of Lean Startup methods to their own fledgling ventures."
There is growing interest and curiosity in this sector often referred to as Impact Investing. It goes by many other names as well – social finance, triple bottom line investing, values-based investing, or investing in social purpose or mission-based businesses.
Whatever it is called, it goes beyond where socially responsible investing stops. It brushes up next to philanthropy and works with it. It borrows concepts from traditional finance and challenges it to adapt and change. The transition to impact investing is, then, a dynamic and often fun-filled adventure. Here are my top five tips for navigating your journey well.