Video: Socially Responsible Investing, In Plain English


With the SRI Conference coming up next week, it might be useful to provide a basic overview of what SRI - or socially responsible investing - is.

Some people hear the words "socially responsible investing" (SRI) and picture a crunchy-granola type investor or a starry-eyed idealist. The new video produced by Standard Life shows that the truth is actually more interesting, and very different.

 

Stay tuned for coverage from the Canadian Responsible Investment Conference in Montreal next week on SocialFinance.ca, and follow the Twitter hashtag #riconf2012 for updates as well!

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SocialFinance.ca searches the web and brings you a video every week to help you learn about the universe of social finance, in Canada and beyond. These videos are typically shorter than 10 minutes long, and thus are a great way to get you thinking about why social finance is important, and how it can help you meet your goals. As always, we will welcome your comments on each video - they are bound to start off a few conversations!

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