While as many as 93% of CEOs believe that building sustainability into their core business strategy is the way of the future*, few have figured out how to get there. The good news is that corporate leaders already well down the sustainability path are beginning to emerge and share their achievements. One such example is PUMA, the sports and lifestyle mega brand, with the disclosure of the company’s social impact performance through the release of their integrated Annual Report [PDF] earlier this year.
CSR
SocialFinance.ca produces a weekly round up featuring social finance related news, insights, job openings, and events. We source the content for these round ups from Twitter, an RSS reader, and directly from our community of social finance practitioners. Below is our round up for the week of September 19, 2011. Note: This week, we are delighted to present a Round Up dedicated to Canadian news.
Social finance is often discussed on a domestic level. However, it could and should play a role in a global sustainable development context as well. It is urgently needed to tackle some of the most basic challenges for sustainable development: fighting hunger, reducing the need for fossil energy and creating a knowledge-based democracy.
If you have followed my posts throughout the past few months, you've likely caught on to the fact that I've become a tad cynical about corporate social responsibility (CSR). Having gone through business school thinking optimistically that CSR is creating positive impact around the world, since graduating a year ago, my experiences and research have tainted this perspective.
This past year, I have delved deep into the web of social innovation. I have spent countless hours at events that focus on social entrepreneurship and social finance. I have read blogposts, books, and articles about grassroots organizations and social entrepreneurs who are creating real system-changing impact on the world's most pressing social issues. I have lived and breathed all that is Ashoka. And I've seen reality snippets of the corporate world; its hypocrisy and wasted resources.
I guess this explains why in just one year, I went from the CSR end of the spectrum to the grassroots extreme.
The Wall Street Journal has reignited a debate about the value of corporate social responsibility (CSR). Does it add value to a business, or is it an unnecessary drain of resources away from shareholders?



























